A slow store quietlyloses buyers.
Buyers feel it before it shows up in your analytics. We turn slow WooCommerce and Shopify stores into headless storefronts that load instantly — the backend stays the same, we rebuild the storefront.
Who we are · AdaptiveAsk
We don't build websites. We win back the buyers a slow store quietly drives away.
A headless studio from Belgrade. We take your existing WooCommerce or Shopify store and build it a new, lightning-fast storefront — no migration, no risk, without losing what already works.
Do you recognize this?
The three most common symptoms we see on Serbian e-commerce accounts with a €500–€5,000 monthly budget.
Budget gets spent, but sales don't grow
Google shows your ads to buyers who don't intend to buy — because it doesn't know enough about your products to match them to the right search.
of Shopping budget goes to maybe-buyers
Competitors always show up ahead of you
They aren't necessarily better than you, nor do they have a bigger budget. They have a richer feed that Google prefers in the auction — and AI gives them a free edge.
lower CPC for the same click with a richer feed
A buyer reaches the site — then leaves
You brought them in with an expensive click, but the site takes 5 seconds to load. The visitor abandons the cart before the page even opens.
leave a site that takes longer than 3 seconds to load
This isn't an anecdotal problem. It's a systemic problem of Serbian e-commerce — and the reason we founded the studio. — internal audit, n=14, Q1–Q3 2025
The state of Google Shopping feeds in Serbia, 2026.
Average attribute completeness on Serbian e-commerce accounts
Google recommends 95%+ for a competitive position in the auction.
Average CPC reduction after feed optimization
Measured on a sample of 14 Serbian accounts, 60 days before/after.
Of Serbian e-commerce transactions come from mobile devices
Mobile = less time to decide = speed and feed quality matter more than ever.
Sources: Google Merchant Center benchmark + internal audit data (Q1–Q3 2025, n=14 Serbian e-commerce accounts).
Why speed
Every second costs you buyers.
Interactive calculator
How much a slow site costs you — live.
Drag the slider to your site's load time and watch the loss change. (assumption: 20,000 visitors/mo · AOV €45)
conversion lost per second of load delay
of users abandon a mobile site that takes longer than 3 seconds to load
more orders from just 0.1s faster loading
of buyers say site speed affects their purchase decision
Sources: Google / Deloitte / Akamai — industry averages for e-commerce.
Live · demo
Same products.
A different feel.
collection
The difference is measured in milliseconds.
Backend stays
Your WooCommerce or Shopify, admin, orders and stock stay untouched. We don't touch what works.
Headless storefront
A new, lightning-fast frontend that connects to your backend over the API. Custom design, no compromises.
Instant loading
The site goes on the CDN and loads instantly on every device. Better Core Web Vitals, better SEO, more sales from the same traffic.
Technologies
The tools that make a site lightning-fast.
What we do
Services
Exactly what you get.
We turn an abstract service into tangible artifacts — each with a clear format and delivery deadline.
Speed audit (Core Web Vitals)
An exact map of what slows the site down and how much sales it costs you.
Custom headless frontend
A new, lightning-fast storefront on the CDN. The backend stays untouched.
Feed Completeness Report (PDF)
A 0–100 score per category + a list of concrete errors per SKU.
Automated feed sync
Your catalog changes — the feed changes the same day.
Google Ads setup & optimization
Account structure, conversions, A/B tests, scaling the winners.
Monthly Health Report
What changed, what dropped/rose, what to optimize next.
AI Max Readiness Score
Whether you are ready for conversational Shopping (Google 2026 feature).
Direct contact with a specialist
Email / Slack — no ticket system, no 5-day waits.
Transparent. No "contact us".
You pay by invoice from a Serbian legal entity. VAT not included. No hidden costs.
We turn your store into a lightning-fast headless site. The backend stays, we rebuild the storefront.
- Free speed audit (Core Web Vitals)
- New custom headless frontend
- Migration without touching the backend
- CDN / Edge hosting setup
- Post-launch speed monitoring
- SEO and Core Web Vitals optimization
A complete feed diagnosis. You know exactly what to change and why.
- Feed Audit + Completeness Report (PDF)
- Benchmark against competitors
- Merchant Center error cleanup
- Priority quick-win list (top 3)
- AI Max Readiness snapshot
- Automated feed sync
For active e-commerce companies. Serious feed growth.
- Everything in Starter
- Bulk enrichment (AI-assisted, up to 5,000 SKU)
- Automated daily sync
- AI Max Readiness setup
- Monthly Health Report + 30-min call
- Quarterly strategy review
Full setup and monthly campaign optimization. Three phases.
- Tag Manager, conversions, campaign setup
- Account structure + Quality Score audit
- Remarketing tags and GA4 linking
- A/B testing of keywords and negatives
- Scaling winners, pausing losers
- Ad spend goes straight to Google — no markup
If in the first 30 days of the Growth package we don't show at least a 15% improvement in the Feed Completeness Score — we refund the setup fee. No questions.
Results, not promises.
Two stores, two services — feed and headless. Illustrative examples based on typical audit results, 60-day measurement period. Scroll and watch them count down.
"Before working together we spent six months looking for why the budget was leaking. Nobody mentioned the feed or site speed. After the audit it all became clear in one afternoon."— client from the pilot group, Marketing Manager
Let's be honest
Here's what we don't do.
We don't guarantee a specific ROAS number
That would be a lie. Anyone who guarantees you an exact figure is selling you a story — not a result.
We don't promise results in 7 days
Google AI needs 2–4 weeks to "learn" your new feed quality. Site speed shows up instantly, but conversion is built over time.
We don't work without data access
Without read-only access to your Merchant Center or site we can't diagnose. We don't guess.